The US stock market as measured by the MSCI US Broad Market Index is up 2.4% for the week. The S&P is up the same and the Dow is up 2.3%. Various economic reports released this week proved considerably stronger than expected, boosting the outlook for stocks. Wednesday was a particularly good day, when it was reported that private employers added more jobs in November than previous months and the Fed’s Beige Book report of regional economies concluded that “the economy continued to improve, on balance” from early October to mid-November. Today’s jump in the unemployment rate so far, has not stemmed the advance. 

The mood on Wall Street has brightened considerably over the last couple of weeks. With only one down day in the last 12 (not counting Tuesday’s decline of .06%) the S&P has rallied 7.5% so far this September, following the worst August since 2001 losing 4.7%. September is traditionally a bad month for stocks as companies begin warning of earnings disappointments for the third quarter and mutual fund managers return to stir their pots as they return from summer vacations.

Economic data reported during this holiday-shortened week was particularly light; perhaps facilitating the market’s rebound of 4.5%. Global markets rebounded as well as investors realized the world’s economy was not cliff-bound. Europe’s credit implosion has dampened growth, but evidence so far indicates it will not stall the recovery.

There are plenty of stories of how smart or lucky investors made millions of dollars through unique investment ideas, schemes, or methodologies. There are indeed still billions, even trillions to be made by those who make large gambles and bets. Our purpose is not to suggest that the pursuit of market-beating returns does not have its place. There are indeed many investors with talents, knowledge, and acumen to do so. Rather it is our purpose to demonstrate that the performance pursuit is unnecessary and even dangerous for any investor with more important goals; such as educating children, retiring comfortably, or funding scholarships, grants, or buildings.