01 May 2015 Are You Investing to Survive or to Thrive?
Posted at 13:39h in The Friday BriefWho doesn't like the word guarantee? It gives us a comforting feeling when we exchange our money for a product or service to know that we will get our money back if our expectations are not met. But when it comes to most guaranteed financial products, like CD’s, bond funds, and annuities, owners unfortunately don't realize their expectations have not been met until it’s too late because there's another guarantee these products fail to address - inflation. If inflation continues at just 2% for the next ten years, $100 worth of groceries today will cost $122 ten years from now.